the link: search operator + your domain in the Google search form:linked:yoursite.com The results will be websites related to the web used in the search query. Here is an example of websites linked to chicvegan.com:The results include sites such as supervegan.com or veganbeautyreview.com which are clearly competitors in the vegan lifestyle niche. Note: This search operator only works for websites with a certain amount of traffic. If you can't find any website related to your website, pick a big competitor in your niche and try with their website. How to Find Competitor Backlinks I'll be honest, doing a link building campaign is not my favorite part of the SEO process.
It's not 100% in your hands and that can make the whole process much easier. Tip: You can create a free 10-day trial account (no credit card needed) and try LinkMiner yourself with this guide. You can check 500 backlinks per 24 hours for free. All you have to do is enter your in the most pawerfull competitor's domain or employee email list a specific URL and the tool will show the backlinks pointing to it. This brings us to the basic competitor rankings:a) Competitors in the domain Domain competitors are websites that compete in the same niche as your site. By checking their link profile, you can find interesting backlink opportunities.
b) Page Competitors In addition to general competitors, there are also page-level competitors. Let's say you wrote a blog post with your vegan pizza recipe. A quick Google search will show you many other websites ranking for the term. Just select the first one and run the URL through LinkMiner. You have now found backlinks pointing to that specific blog post. The minimalistbaker.com may not be your general competitor at the domain level (the blog is probably not just about vegan recipes), but it is your page competitor for a specific topic. You can now select the backlinks you are interested in and add them to a list (by clicking on a small star next to the backlink line.