Multivariate test in CTAs HubSpot lets you create a multivariate test to A/B test your CTA. In simpler terms, you can buy email database create multiple versions of a single CTA and test it with your contacts and visitors. This will help you find out which variation of your CTA actually works for your visitors. Once your test is complete, you can use the winning version of the CTA on your website.
How do I create smart CTAs in HubSpot? Create smart CTAs in HubSpot In HubSpot, you will also find an option to buy email database create a Smart CTA. What is a smart CTA? With a smart CTA, you can display custom buttons to your contacts and visitors based on data stored in your HubSpot CRM. HubSpot has provided different criteria on which you can base smart rules for your CTAs. How to embed the CTA on a web page? Embed the CTA on a web page Once your CTA is created, you can embed its code on an external webpage, blog, or landing page.
To get the code for a particular CTA, hover over its name, click the Actions dropdown menu, and select Embed Code. In the buy email database dialog, copy the code and embed it on the page where you want it to appear. For internal web pages, blogs and landing pages, you just need to select the insert CTA option. Guide to effectively using HubSpot pop-up forms for better conversion how to use the CTA to capture leads?